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GameSnacks, from Google’s Area 120, brings fast, casual online games to developing markets

A new project called GameSnacks is launching today from Google’s in-house incubator, Area 120, with the goal of bringing fast-loading, casual online games to users in developing markets. Billions of people are coming online through mobile devices. But they’re often on low memory devices with expensive data plans and struggle with unreliable network connections. That makes web gaming inaccessible to millions, as the games aren’t optimized for these sorts of constraints.

Today, over half of mobile website visitors leave a page if it takes more than 3 seconds to load, but on low memory devices and 2G or 3G networks, a typical web game will load much more slowly — even triple or quadruple that load time, or worse.

The idea with GameSnacks is to speed up load time and performance of web games by reducing the size of the initially-loaded HTML page, compressing additional assets like scripts, images, and sounds, then waiting to load them until necessary.

GameSnacks says this allows its games to load in a few seconds even on network connections as slow as 500 Kbps.

For instance, A GameSnacks title called Tower is ready to play on a 1 GB RAM device over 3G within just …read more

Thank you Source: Gaming

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