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LinkedIn adds celebrate, love, insightful and curious reactions to spur more engagement

Sometimes a “like” in social media doesn’t give the full picture, or you’re just not inspired enough to write a fuller response. Today, LinkedIn addressed that issue on its own platform, with the introduction of four new reactions people can use in response to posts in their timelines. In addition to “like,” you can now react in four other ways to posts with icons that indicate “celebrate,” “love,” “insightful” and “curious.”

I find it “curious” and “insightful” that there isn’t a “haha” among them. Not many laughs or entertainment to be found on LinkedIn, I guess?

The reactions are rolling out globally to the company’s nearly 600 million users starting today, to both the desktop and mobile apps.

LinkedIn’s rollout comes in the wake of similar moves on other social platforms, perhaps most noticeably on Facebook, which launched an expanded set of reaction buttons more than three years ago. LinkedIn has never been one for jumping quickly to new trends, but this nevertheless shows that it’s listening and understands that it has to provide more to users to make its platform more dynamic, to help spur more engagement (and in turn more people posting to the …read more

Thank you Source: Social – TEch crunch

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